Red Rocket Ventures Blog (Growth Consulting, Small Business Experts)
Tuesday, February 21, 2012

Lesson #108: How to Determine Your Revenue Model

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One of the first questions a potential investor is going to ask you is "how do you plan to make money".  It is critical you ha...
Monday, February 13, 2012

Lesson #107: Social Media Analytics & ROI

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It feels like the Wild West out there in the social media marketing world.  Advertisers are identifying the need to get in front of larg...
Monday, February 6, 2012

Lessons in Marketing: Super Bowl 2012

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I am sure most of us watched Super Bowl XLVI last night.  Some of us for the game, others for the ads and others for the halftime show.  I j...
Monday, January 30, 2012

Lesson #106: Succession Planning

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Most startup executives just assume the founding management will be there forever, things will always go perfectly to plan and there rea...
Monday, January 23, 2012

Lessons in Leadership: Joe Paterno

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With the passing of Joe Paterno this weekend, after a tumultuous last two months since the breaking of the Jerry Sandusky child sex-abuse sc...
Tuesday, January 17, 2012

Lesson #105: Run a Sensitivity Analysis on Your Projections

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Back in Lesson #78, we learned How to Build a Budget.   But, one important point that we did not discuss was the necessity of running a ...
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