Friday, April 29, 2011
Lesson #27: How VC's Define a Backable Management Team
Posted By: George Deeb - 4/29/2011Having a great, defensible business idea in a scalable market is only half of the puzzle to attracting venture capital. The other half ...
Thursday, April 28, 2011
Lesson #26: Designing Sales Incentives to Motivate Your Sales Team
Posted By: George Deeb - 4/28/2011In our last lesson, we discussed how to structure your sales team and procedures. Today, we are going to tackle the other part of des...
Wednesday, April 27, 2011
Lesson #25: How to Structure Your Sales Team & Procedures
Posted By: George Deeb - 4/27/2011Along with your marketing efforts, your sales strategies will make or break the success of your startup, as they are equally critical to...
Tuesday, April 26, 2011
Lesson #24: How to Choose a Name For Your Startup
Posted By: George Deeb - 4/26/2011Startups are like giving birth to a new baby, including coming up with a new name and personality for the business. When coming up with...
Monday, April 25, 2011
Lesson #23: How to Design Effective Advertising Copy & Creatives
Posted By: George Deeb - 4/25/2011Now that we have learned how to set a marketing plan for your business, the devil is in the details in terms of executing that plan. T...
Friday, April 22, 2011
Lesson #22: How to Calculate ROI on Your Marketing Spend
Posted By: George Deeb - 4/22/2011The worst thing an entrepreneur can do is dump a bunch of money into marketing spend, without having the appropriate reporting in place ...
Thursday, April 21, 2011
Lesson #21: Setting a Sales & Marketing Plan For Your Startup
Posted By: George Deeb - 4/21/2011Sales and marketing planning are my favorite part of building any company, as they are the key drivers of the company's revenues. T...
Wednesday, April 20, 2011
Lesson #20: Setting Product & Pricing Strategy For Your Startup
Posted By: George Deeb - 4/20/2011Product and pricing are two of the four big "P's" from your Marketing 101 class. Your startup will never succeed if you s...
Tuesday, April 19, 2011
Lesson #19: How to Identify your Competition
Posted By: George Deeb - 4/19/2011Webster's Dictionary defines a competitor as "one buying and selling goods or services in the same market as another." Pr...
Monday, April 18, 2011
Lesson #18: The Right Work-Life Balance for a Startup
Posted By: George Deeb - 4/18/2011Let's face it, startups often feel like an all-out sprint to get your product to market before your competitors do. That typically ...
Friday, April 15, 2011
Lesson #17: Pitfalls to Avoid When Joining Someone Else's Startup
Posted By: George Deeb - 4/15/2011Typically an entrepreneur starts up their own business. But, from time to time, they will see a unique opportunity to join somebody els...
Tuesday, April 12, 2011
Lesson #16: The Plusses & Minuses of Virtual Employees
Posted By: George Deeb - 4/12/2011The internet, web video and mobile technologies have clearly made working from outside of the office easier than ever. And, now, we are...
Monday, April 11, 2011
Lesson #15: Hands-On vs. Hands-Off Management of Startups
Posted By: George Deeb - 4/11/2011Startups have so much work to do, that it is typically much better to hire a smart management team, and let them do their jobs in a hand...
Friday, April 8, 2011
Lesson #14: The Role of a Startup CEO
Posted By: George Deeb - 4/08/2011Chief Executive Officer? Chief Visionary? Chief Cheerleader? Chief Salesman? Chief Funding Officer? Chief Communications Officer? ...
Thursday, April 7, 2011
Lesson #13: Creating The Right Culture for Your Startup
Posted By: George Deeb - 4/07/2011A company's culture is usually determined from the initial brush strokes of its design. And, when talking about culture, we are tal...
Wednesday, April 6, 2011
Lesson #12: How to Structure Your Board of Directors or Advisory Board
Posted By: George Deeb - 4/06/2011Properly structuring your board of directors and advisory board could be one of the most important pieces of determining the success for...