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Wednesday, August 31, 2011
Lesson #84: Lady Gaga--An Entrepreneurial Case Study
Posted By: George Deeb - 8/31/2011Back in 2003, Stefani Germanotta was an an unknown first-year music student at NYU trying to get her career off the ground. And, now, 8...
Monday, August 29, 2011
Lesson #83: Startup Roles & Responsibilities
Posted By: George Deeb - 8/29/2011Every startup is different and has their unique challenges. But, most startups have similar managerial needs. Today's lesson tackl...
Friday, August 26, 2011
Lesson #82: Project Management & Prioritization
Posted By: George Deeb - 8/26/2011Startups always have a million projects on their plate, trying to change the world. Often times these projects revolved around their te...
Thursday, August 25, 2011
Lesson #81: Considerations for Global Expansion
Posted By: George Deeb - 8/25/2011For us internet entrepreneurs, we are smart enough to know that the internet is a global medium, and many of us are already serving inte...
Wednesday, August 24, 2011
Lesson #80: Pitfalls to Avoid When "Reeling in the Whale"
Posted By: George Deeb - 8/24/2011Every B2B startup wants to close the $1MM contract with the Fortune 500 company, and every B2C startup wants to cut the big strategic pa...
Monday, August 22, 2011
Lesson #79: Determining Customer Lifetime Value
Posted By: George Deeb - 8/22/2011Customer lifetime value (LTV) is the net present value of dollars attributed to one customer over their entire life as a customer. LTV ...
Friday, August 19, 2011
Lesson #78: How to Build a Budget
Posted By: George Deeb - 8/19/2011Building an accurate budget is one of the hardest things to do for a startup, as you have very limited historical information to foreca...
Thursday, August 18, 2011
Lesson #77: The Basics of Email Marketing
Posted By: George Deeb - 8/18/2011Some people will say that email marketing is slowly going the way of the dinosaur, as the new generation of tech users are much more rel...
Wednesday, August 17, 2011
Lesson #76: How to Implement an Employee Change
Posted By: George Deeb - 8/17/2011Back in Lesson #34 and Lesson #35 we talked about how to best recruit and screen employee candidates for your startup. And, in Lesso...
Tuesday, August 16, 2011
Lesson #75: How to Implement Layoffs
Posted By: George Deeb - 8/16/2011Usually, startups are in growth mode, creating new jobs. But, many times, things do not go as planned, and a startup needs to implemen...
Monday, August 15, 2011
Lesson #74: Brand Building for Your Startup
Posted By: George Deeb - 8/15/2011There is no instruction manual for building a brand. A brand position and reputation is something that is slowly built up and earned ov...
Friday, August 12, 2011
Lesson #73: Consumer Usability Testing
Posted By: George Deeb - 8/12/2011Following up on my previous lesson, The 10 Basics of Website Design , I thought it would be a good time to discuss best practices for c...
Thursday, August 11, 2011
Lesson #72: The 10 Basics of Website Design
Posted By: George Deeb - 8/11/2011We have all visited great websites, and we have all visited terrible websites, and have a good sense to what users are expecting in deli...
Wednesday, August 10, 2011
Lesson #71: Launch Fast! Fail Fast!
Posted By: George Deeb - 8/10/2011A few key words of wisdom I give entrepreneurs is: (i) launch fast; and (ii) fail fast. I'll explain more of the guts of this guida...
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