Looking For Investors? Here's How to Value Your Startup

One of the questions I get, more often than not, is what is the appropriate valuation of my business. This is typically in conjunction with an upcoming financing or pending takeover offer. And, the answer is quite simple: like for anything, your business is worth what somebody is willing to pay for it. The methodologies applied by one buyer in one industry may be different from the methodologies applied by another buyer in another industry. Here are some key drivers on how to value your business, in a way that will make sense to you, and will be in line with investor expectations.

Read the rest of this post in The Next Web, which I guest authored this week.

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